About

The National Association of Estate Liquidators was founded by Donna Davis to help establish a standard of professionalism and excellence in the estate sale and liquidation industry through education and mentorship.

  • We believe an Estate Sale Agent should serve the needs of families and individuals with professionalism, expertise, and compassion during what is often a trying time for their Client.
  • We seek to establish and nurture professional standards in the estate sale industry by providing training, education, and resources.
  • We maintain a network of Agents to mentor and provide personalized support, guidance, and encouragement in the business and professional development of Agents nationwide. Read our code of ethics.


Donna Davis is the Director of the National Association of Estate Liquidators, and Lead Instructor of the Online School of Estate Liquidation. Donna has been active in the antiques and estate sale business for over twenty years, and she and her staff have completed over 1,500 sales in Atlanta and surrounding areas. As an appraiser, she is uniquely qualified to correctly price personal items, and she frequently collaborates with experts in the fields of art, jewelry, and furniture. Before entering the estate sale business, Donna was an interior designer, Associate Broker of Real Estate and Real Estate Trainer, antiques dealer, and auctioneer. Donna has personally trained and mentored a number of individuals who have gone on to establish their own estate sale businesses.

In NAOEL’s two-part course, Donna shares her extensive knowledge and experience in personally researching and selling everything from 16th Century antiques to everyday household items, as well as the results of her collaboration with experts in the fields of art, antiques, jewelry, and furniture.

In 2014 Donna and her staff facilitated the estate sale of Jerry Glanville, former NFL coach of the Atlanta Falcons and Houston Oilers. The sale was filmed and aired as a documentary on HBO Sports. Donna is known for her expertise in researching and valuating uncommon items, such as Mr. Glanville’s football memorabilia.